Certified Design Thinking for Innovation
Reignite innovation and learn how to consistently deliver human-centered products and services.

Certified Design Thinking for Innovation
Design Thinking is a popular framework used to discover unmet customer needs and ideate solutions that can be validated quickly for rapid iteration. Kickstarted by IDEO and the Stanford d.school, it’s adopted today by teams and organizations worldwide that want to foster innovation.
This program is ideal for teams and individuals who wish to explore and experience new ways of working, solving problems, and creating unparalleled customer value. In this workshop, you will apply Design Thinking to understand customers’ needs and problems – then rapidly create tangible, innovative solutions while practicing repeatable new skills. This a hands-on practical workshop where you learn both the theory and the practice of Design Thinking, working through simulations and real-life scenarios.
The class comprises two or three days of hands-on learning taught by a Certified Product Innovation Trainer (CPIT) with multi-year experience in applying Design Thinking and delivering successful products in market.
Certified by Spark Engine.


What you will learn
- Design Thinking principles
- Articulate numerous customer discovery methods
- Conduct 1:1 customer empathy research
- Develop compelling customer insights
- Frame business and customer challenges in ways that lead to creative solutions
- Contribute to, and lead, creative ideation sessions
- Build and test low-fidelity solution prototypes
- Innovate with teammates in ways that are collaborative and incredibly fun

I took a Product Innovation class by Spark Engine and it was one of the best trainings I ever took because this course not only provides a 3 days training session but also includes 6 weeks of coaching and mentoring while we were working on real life product ideas and projets. This is a must have training for all involved into Product Development, IT etc.!
Ivan Nikitin, CSPO, CPIP


As Vice President for Globval Product Management, I work in product management in the fintech and payment space. I signed up for the CPIP class to better hele me understand the problem space, as well as ideate solutions and of course, develop great products to delight my customers. The class incorporated both training and hands-on work with the goal of developing a real-life product idea, which is really, really cool. I really enjoy learning about ultiple framework that can be utilized to ensure that i am building the right product and solution for my customers. I would definetly recommend the CPIP class.
William De Guia, CSPO, CPIP


I think the format was really unique in the sense that not only you have initial theoretical aspects to it, but also you actually take your product concept into practice. I’ve taken other product strategy courses and to me, that was a very unique element, especially working with a very talented cohort group. You have people coming in from different disciplines, they bring their own unique perspectives to the course. And then being able to extend that knowledge and experience by way of the six-week course, along with personal coaching, which is really unheard of, is a very unique aspect of the course.
Deepesh Marfatia, CSPO, CSM, CPIP


Well organized and executed, focused trainig followed by coaching as you follow your own journey to innovation. I learned how to really understand the problem before jumping into solutioning, gain insights from my customers, define the real value and vision, and craft a product journey and go to market strategy to deliver and validate outcomes. I am already applying the frameworks and seeing results in everyday situations.
Corinne Acheson, CPIP


I’ve participated in funded entrepreneurship accelerators, numerous courses about product development, been a regional contestant in the NSF I-Corps program, and served as the director of an incubator (Startupshell.org) and all that qualifies me to say that the CPIP was an amazing experience. Valerio and Zeina have synthesized decades of product development experience into a 6 week boot camp that is unlike anything you will find elsewhere.
I learned ways of falling in love with the problem space to identify zones of deep value for our customers, how little is actually necessary for an MVP, and how to prioritize the highest value features and then test our assumptions with accurate metrics.
Jacques Marais, CPIP

Learn by Doing
Our Product Management and Innovation programs give professionals the knowledge and experience to build awesome products – whether digital products, physical, or services.
Courses offer both training and coaching while working on a real product.

Get in touch
Request more information to advance your product management career or speak with one of our trainers.
